Discount Retail Chain Pepco (owned by Steinhoff International) is a European discount chain of clothing and household products at low prices. Originally launched in Poland in 2004, since then it has been expanding mainly to countries in Central and Northern Europe. Pepco currently operates in more than 2,100 stores located in Bulgaria, the Czech Republic, Croatia, Estonia, Hungary, Italy, Latvia, Lithuania, Poland, Romania, Serbia, Slovakia and Slovenia. “We are very excited about the entry of our brand into the Spanish market. Spanish consumers will have the opportunity to visit our stores and we are sure that our products will attract their interest and meet their expectations. In the coming years, we plan to enter a new market every year.
FIRST STORES IN SPAIN The opening of the first two Pepco stores is scheduled for next spring. One of them will be located in Castellón and the second in Alicante. In its expansion plan in our country, the company plans to open another 10 stores and employ more than 100 people. It is currently in the process of searching for new commercial locations with an approximate size of 500 to 700 m2, located in cities with more than 50,000 inhabitants.
“Our market strategy is based on building close relationships with clients and partners, following the values of respect, honesty, cooperation, improvement and enthusiasm. For this reason, we want to invite all those who want to join our values and our mission to cooperate, offering consumers the best purchase options at the lowest prices”, says Piotr Kokociński, Operations Manager of Pepco Spain.
CLOTHING, ACCESSORIES, TOYS AND HOME The offer of Pepco stores is aimed at the sale of clothing for children, women and men (including underwear and shoes), accessories, toys and household equipment. Today Pepco is one of the largest sellers of children's clothing in Europe thanks to its full range of products for children from 0 to 14 years old.
In a single month, its stores receive more than 19 million visitors in Europe. Today, the company employs more than 20,000 people. The brand offers its own training system that meets the needs of employees and supports their development, regardless of position or function.