FMCG FMCG Route-to-Discount


DRC's FMCG Manufacturers' Route-to-Discount services include: 

  • Target market(s) analysis

  • Private Label strategy development, including SCM strategies

  • Contract manufacturing

  • Competition analysis

  • Procurement (sourcing, tendering, negotiating, contracting)

  • Assortment or product portfolio analysis

  • Category & range analysis

  • Positioning strategy

  • Private Label product branding and price positioning

  • Private Label logistics and supply chain strategies

  • Labelling and compliance

  • Cost of production analysis and bench marking​.


Discount Retail Consulting GmbH

Phone:  +49 2453 830 9799

© 2020 DRC GmbH All rights reserved.

Follow us on
  • LinkedIn Social Icon