top of page

Germany: Aldi Süd launches its first own apple variety

Discount Retail Chain Aldi Süd (German family owned) will exclusively bring its own apple variety from the Altes Land to its stores. Customers can now vote on the name and win great prizes.

Juicy, crunchy, sweet in taste and bright red: this is what makes the new apple variety of German origin, which will be available exclusively in all more than 2000 ALDI SOUTH stores from October 2023. The new variety was developed by the Niederelbe Breeding Initiative (ZIN) in cooperation with the Osnabrück University of Applied Sciences.

So far, however, the new apple does not have a name. For this reason, ALDI SOUTH organised a voting on its website to select between two name proposals ´RoyALDI´ and ´ALDIamo´.

COOPERATION WITH THE OSNABRÜCK UNIVERSITY OF APPLIED SCIENCES Together with the Osnabrück University of Applied Sciences, the Lower Elbe Breeding Initiative has been working on the perfect apple for more than twenty years. "We select the parent varieties specifically and can cross varieties with ideal conditions with each other and thus breed the ideal apple," explains Prof. Dr. Werner Dierend from the Faculty of Agricultural Sciences and Agricultural Architecture at Osnabrück University of Applied Sciences. ALDI SOUTH joined as a partner in autumn 2019. "With the ALDI SOUTH apple, we can offer our customers a very special product that is convincing in terms of taste and quality on the one hand, but on the other hand offers suppliers and producers long-term planning security," emphasises Erik Döbele, Managing Director National Buying & Services at ALDI SOUTH.

THE ALDI SÜD APPLE - A SPECIAL STORY The Altes Land is the largest contiguous fruit-growing area in Northern Europe and offers ideal conditions for the growth of the new variety. "25 years ago, the breeding initiative decided that we had to breed new varieties again in the Altes Land and this year the new variety will be harvested for the first time and sold at ALDI SOUTH. This is a very special story for us and of course makes us very proud," explains farmer Ulrich Buchterkirch.


bottom of page