DRC Discount Retail Consulting GmbH

Jun 9, 20201 min

Germany: Lidl continues to expand its Bioland range and focuses on regional products

Discount Retail Chain #Lidl is successfully driving forward the #expansion of its #private #label Bioland #assortment range in diverse product #categories. With a wide variety of #Bioland products, the food Discount Retailer wants to inspire customers for bio products from sustainable #agriculture and #FMCG production, so that they become a #steady part of every purchase.

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