Discounter assortment

Hands-on Implementing Discount Retail Formats

About Us




DRC Discount Retail Consulting GmbH is an independent business development firm specialised in discount retail lean break-through (project) management and hands-on execution. With a critical understanding of the food and variety discount retail sector you are helped with a pragmatic and action-oriented approach. DRC has a well-versed and experienced international discount retail team and an international market coverage operating from offices in Germany, Nigeria and Indonesia.


Our expertise ranges from market entry to supply chain scale-up solutions. Whether your company is exploring new discount formats or transforming the current concept, we are able to provide tailor-made solutions and enhance your business by improving quality and adding value. DRC has the specific lean and efficient discount expertise. 


DRC provides a set of profound services in the field of discount. The services encompass start-up and scale-up pre-parations and execution, turn-key projects, business development, ICT management support, trainings, interim management, procurement guidance, own Private Label assortment development, category mana-gement, Private Label brand support, and more.



With our more than 20 highly experienced Business Development Associates, located on all continents around the globe from Australia, Asia, Europe, Africa to the Americas, DRC is able to provide its hands-on services whether project-based or for a longer period 'on the spot' with the ability to adapt to the local market and culture.



(PE) Investors


Discount chains


Retail chains

(FMCG) Manufacturers

News & Publications

03/2021 Lebensmittelzeitung


04/2021 Lebensmittelzeitung

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