Discount Retail Chain Chao He Suan (formerly Hema) NB (Neighbour Business) can replicate so rapidly across multiple Chinese cities and open numerous stores simultaneously without losing its "shape"? It isn’t achieved through intensive operations, high-touch service, or obsessive attention to detail. Instead, it relies on the retail logic of subtraction. The core secret lies in: Focusing on the Core and Reducing Actions. Focusing on the Core What exactly is the core? Standard

Discount Retail Chain Chaohesuan NB (a hard discount brand under Hema/Freshippo) at the Ku Young Center is already buzzing. Customers like Wang Jianfen are grabbing 1.2kg boxes of chilled beef short ribs for just 29.9 RMB. With 1.5L of premium milk priced at 7.2 RMB (44% below market average) and 24-bottle cases of water for 9.9 RMB, the appeal is clear: unbeatable quality-to-price ratio. Chinese hard discount format Chaohesuan NB surpassed 400 stores early this year and is n