Discount Retail Chain ALDI USA has just announced its largest packaging refresh to date, marking a historic shift in its global strategy. The lines between "retailer" and "brand" are officially blurring. While many retailers hide behind dozens of "phantom" private labels, ALDI is doing the opposite: It is putting its own name front and center. ALDI US: The Bold "Namesake" Move In the US, ALDI is launching its first-ever namesake brand. The "ALDI" Stamp: Thousands of products

Ever wonder how  #Aldi  went from a simple discount store to a global retail powerhouse? Meet  Marc Houppermans, Drs , co-founder and Executive Partner at  DRC Discount Retail Consulting GmbH , and a driving force behind one of the world’s biggest discount giants — ALDI Nord Group  ( ALDI Nederland   ALDI SÜD ). For over a decade, as the Managing Director and Board Member, Marc led the transformation of Aldi’s operations in the Netherlands and German, launching game-changing

Bol.com has been leading the way as the strongest retail brand in the Netherlands since the start of the Retail Brand Survey in 2015....