Discount Retail Chain MERE (owned by the Russian Schneider family) is one of the Russian companies operating in Serbia, for a little over a year. They arrived on the Serbian market at the end of 2020, and in a very short time they managed to attract a large number of customers. This retail chain operates under the Svetofor brand and is owned by the Torgservis Group, which, before the war, operated in more than 2,000 locations in 25 countries and which has existed since 2009.