The Spanish FMCG market arrives at the Christmas campaign with weak growth and showing signs of cooling. In the year to 1 November, sales in volume have grown by 0.7% compared to the same period in 2025, while the average price has grown by 1.9%. However, in the last four weeks analysed, demand has weakened, with a decline in volume of 0.2%, while inflation has increased by 2.1%. Fresh products have registered the highest price increase, 2.8%, and have sustained a volume grow