Feb 232 minEuropeNetherlands: Lidl's New Price Reduction Campaign in the NetherlandsDiscount Retail Chain Lidl Netherland's latest initiative, "Lidl Deals," encompasses a comprehensive price reduction campaign tailored...
Jan 221 minResearchReseach: Lidl named 'World's Simplest Brand' 2023Discount Retail Chain Lidl has been named the World's Simplest Brand in the "2023 World’s Simplest Brand Tenth Edition" by Siegel+Gale....
Sep 11, 20232 minEuropeGermany: Lidl receives Red Dot award in Brand and Communication design 2023Discount Retail Chain Lidl Germany (owned by the German Schwarz Group) proves that the fresh food discounter can also do design. For its...
May 25, 20232 minEuropeUK: Lidl could take slice of Tesco’s Clubcard profits after logo lawsuit winDiscount Retail Chain Lidl UK (owned by the German Schwarz Group) could snap up a share of profits made from Tesco’s Clubcard scheme as a...