Nov 17, 20224 min read

Research: Private label is huge right now. Here are the trendiest USA categories

There’s no question sales of private-label brands are soaring right now, fuelled by double-digit food inflation as shoppers trade down...

May 29, 20222 min read

Research: Private Label brand innovation needs to come to the fore

A new report from Daymon has suggested that retailers need to rejuvenate their private brand innovation strategies or risk falling behind...

Apr 15, 20211 min read

USA: Store brands appeal for US shoppers was unfazed by effect of the pandemic in 2020

The pandemic brought unprecedented volatility to US grocery purchasing in 2020, but consumers continued to favor store brands for about...

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