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  • UK: Lidl to expand with “no ceiling on our ambition or growth potential”

    Discount Retail Chain Lidl UK (owned by the German Schwarz Group) welcomed a record number of new shoppers to its stores in 2022, as over 1.4 million switched to Lidl from other supermarkets in a bid to get the best value produce. As Lidl continues to experience record growth, with Kantar recently naming it the fastest growing supermarket following a rise in sales of nearly 26%, the discounter opened over 50 new stores in 2022 and a further 15 new stores across the country in the last three months alone. Ryan McDonnell, Lidl GB CEO, commented: “The last few years have been challenging for everyone, but we’ve made it clear that we’re more committed than ever to ensuring that every single household has access to a Lidl store. That’s why our focus is firmly on the future as we continue to grow and invest in our infrastructure, while keeping a lookout for more sites and locations across the country. “We had over 1.4 million new shoppers coming to us from our competitors over the course of last year. This alone shows the potential for continued growth as customers refuse to pay a premium for their shopping, when they know they can get the same, if not better quality at Lidl. As we progress further into 2023, we know that more shoppers will make the switch, and whichever of our stores they choose, they know they’re getting the best value.” Lidl GB Chief Development Officer, Richard Taylor, added: “Our store expansion has been and continues to be unparalleled. In the last three months alone, we’ve opened 15 new stores – more than any other retailer, and in 2022 we welcomed customers through the doors of over 50 new stores. But we won’t be stopping there. Our vision is to have over 1,100 stores in the future, but really there’s no ceiling on our ambition or growth potential. What’s important is that we take a strategic and sustainable approach to getting there.” As Lidl seeks to secure sites for future stores, the discounter has also doubled down on its plans to strengthen its warehouse infrastructure, further increasing capacity across the country. Over the last five years it has opened over 240,000 square metres of warehouse space and invested over £700m. Since establishing itself in Great Britain in 1994, Lidl experienced continuous growth and today has over 29,500 employees, over 950 stores and 13 distribution centres in England, Scotland and Wales. It is part of the Schwarz retail group, which generated a turnover of €133.6 billion in the financial year 2021. Read more: Lidl to expand with “no ceiling on our ambition or growth potential” | Retail Bulletin (theretailbulletin.com) #smartdiscount #lidl #schwarzgroup #uk #expansion #stores #growth #locations #future #drc #discount #retail #consulting #discountretail #discountretailconsulting #retailconsulting

  • Spain: DIA Sales Increase 3.2% in Q1 2023, Spain drives results

    Discount Retail Chain DIA (listed BMAD: DIA) has reported sales worth €1.78 billion in the first quarter of its financial year, up 10% from the same period in 2022. Like-for-like sales in this period increased by 7%. The positive performance, especially in Spain and Portugal, allowed for a fourth consecutive positive quarter in net sales. The number of tickets increased by 7.5%, underlining the positive trend of the previous quarters, with a 0.5% reduction in the size of the average shopping basket. In Spain, net sales grew 11.7% year-on-year, to €1.12 billion, with like-for-like sales up 12.4%, excluding the stores sold to Alcampo and the Clarel deal. This allowed DIA to gain market share in the country, where it currently occupies the fourth place, after Mercadona, Carrefour and Lidl. In Portugal, like-for-like sales grew by 8.3% and net sales by 3.2%, to €140.5 million, offsetting the 7% reduction in store network and a decline in volume. In Argentina, net sales rose 19% to €340.7 million, driven by like-for-like growth of 0.7%, and showing a recovery in consumption that had slowed in the fourth-quarter of 2022. In contrast, in Brazil, net sales contracted by 7.5%, to €182.7 million, affected by the change in the assortment and a 2% reduction in the store network, among others. Network The group ended the first quarter with 5,587 stores (-2.9% year-on-year), of which 2,654 are already operating under the new model. In the period, 252 stores have been refurbished, and 26 stores have been opened. By country, Spain has 1,861 stores operating under the new model; Argentina has 627 and Portugal 113. DIA said that, for now, it has disposed 82 of the 224 stores it sold to Alcampo, while the sale of Clarel is awaiting approval from the regulator and should be closed during 2023. At the end of March, the company had over 80% of private label products already renewed and 93 new references. Private label products increased their share of the shopping basket to 53%. Read more: DIA Sales Increase 3.2% In Q1 2023, Spain Drives Results | ESM Magazine #smartdiscount #dia #spain #portugal #argentina #brasil #growth #expansion #sales #drc #discount #retail #consulting #discountretail #discountretailconsulting #retailconsulting

  • USA: Five Below to open 200-plus stores, convert 400 locations to higher-price format

    Discount Variety Retail Chai Five Below (listed NASDAQ: FIVE) has laid out ambitious store plans for 2023. The tween and teen discounter said it plans to open the most stores in its history, more than 200 locations, in fiscal 2023. It also plans to convert more than 400 stores to its new “Five Beyond” format, which contains an in-store shop featuring higher-priced items. The concept, now in place in some 250 locations, evolved from the chain's "Ten Below" pilot, which featured a section of merchandise priced above the retailer's signature $5 price threshold. Five Below continues to have one of the most aggressive expansion programs in specialty retail. In March, the company said it was increasing its store potential in the U.S. from 2,500-plus to 3,500-plus locations, Citing “momentum” as it enters fiscal 2023, Five Below revealed its expansion plans in a release on its sales for the holiday period (October 30, 2022 through January 7, 2023). The company said its holiday sales rose 11.2% to $1.003.7 billion from $902.3 million in the comparable year-ago period. Comparable sales increased by 0.9%. “We are pleased with our holiday performance, with results in the upper end of our fourth quarter sales guidance range,” stated president and CEO Joel Anderson. “We believe our diverse eight worlds and WOW merchandise offering along with increased and more targeted marketing effectively highlighted the tremendous value for our customers." Given its holiday performance, Five Below said it now expects to finish the fourth quarter and full-year fiscal 2022 (ends January 28) near the high end of our previously provided guidance ranges. For the fourth quarter, the company expects net sales of $1.085 billion to $1.110 billion, with a 1% decrease to 1% increase in comparable sales. For the full year, Five Below expects net sales of $3.038 billion to $3.063 billion, with an approximate 2% to 3% decrease in comparable sales. Five Below will report its full-year results and outlook for fiscal 2023 on its fourth quarter earnings call in March. Headquartered in Philadelphia, Five Below has over 1,300 stores in 42 states. Read more: Five Below to open 200-plus stores, convert 400 locations to higher-price format | Chain Store Age #smartdiscount #fivebelow #usa #expansion #growth #sales #drc #discount #retail #consulting #discountretailconsulting #retailconsulting

  • Portugal: Jerónimo Martins' profits grow 59% between January and March

    Jerónimo Martins, owner of discount retail chains ARA in Colombia and Biedronka in Poland, saw net income rise across the group to 140 million euros in the first quarter of this year, up 59.1% from 88 million in the same period last year, according to the statement sent by the company to the CMVM. EBITDA (earnings before interest, taxes, depreciation and amortization) increased by 20.1% to 446 million euros, while sales grew by 23.4% to 6.8 billion. The EBITDA margin stood at 6.6%, which compares with 6.7% in the first quarter of last year, according to Jerónimo Martins. "As anticipated, and reflecting the pressure on gross margin exerted by the price investment made by all food retail brands, the group's EBITDA margin fell," the statement read. Despite this, "the strong sales performance, resulting from the intense commercial dynamics and the strengthening of price competitiveness" in the different brands "drove a solid growth in the value of EBITDA", the group argues, although consumption has "remained pressured by the effects of inflation". Growth is seen in "all countries" in which Jerónimo Martins operates: "In Poland, Biedronka increased volumes and mitigated the impact on its Like-for-Like growth of the substitution for lower-priced products", while "in Portugal and Colombia, Pingo Doce and Ara recorded increases in sales of the same store park despite the acceleration of the 'trade-down' in the quarter having impacted their respective growth rates." Still, the company adds, "comparisons with last year will become more demanding from the second quarter of 2023, as the comparison is made with 2022 values that incorporated progressively more intense food price increases." Pingo Doce sales grow 9.4% In Portugal, according to Jerónimo Martins, Pingo Doce "maintained its investment in strong and relevant promotions for consumers", with sales growing by 9.4% to 1.1 billion euros. In the first quarter, Pingo Doce opened two new stores and remodeled seven others. In Recheio (cash & carry), there was "a strong increase in sales, which reached 295 million euros (+29.2%), in a context of healthy growth of HoReCa" and that the group attributes to the "competitiveness" of this segment. "It is anticipated that the challenges posed by the fragility of domestic consumption and the installed trend of 'trading-down' will remain throughout 2023," the company says. However, at the same time, it expects that "tourism will remain the main growth engine of the HoReCa sector" [hotels, restaurants and cafes]. The EBITDA of the two businesses in Portugal was 77 million euros, 13.5% higher than the same period last year, with "the respective margin standing at 5.6%, in line with the first quarter of 2022". "While in Pingo Doce the EBITDA margin fell by 13 bps [basis points] following the strong price investment and the impact of the trade-down, in Recheio the margin rose, following the trend associated with the recovery of operating leverage," the retailer detailed. 'An anti-inflationary force' Quoted in the statement, the group's CEO, Pedro Soares dos Santos, noted that "food inflation remains high in the three countries" where Jerónimo Martins has business, considering that it "continues to put pressure on consumer confidence and the purchasing power of families." It guarantees, therefore, that there is a "bet on investing in price" to strengthen market positions. "The results of the first three months of the year confirm the operational and competitive strength of our brands," he says, arguing that "they show great ability to read the surroundings and the flexibility necessary to adjust their proposals to the needs of consumers." "We will remain, as before, committed to being an anti-inflationary force," the CEO promises, assuring that it will "absorb some of the pressure of rising prices on consumers," and at the same time realize the planned investment program. Read more: Jerónimo Martins' profits grow 59% between January and March - Companies - Jornal de Negócios (jornaldenegocios.pt) #smartdiscount #jeronimomartins #biedronka #ara #portugal #colombia #poland #ebitda #revenue #sales #drc #discount #retail #consulting #discountretail #discountretailconsulting #retailconsulting

  • Spain: Aldi avoids wasting 6,400 tons of food

    Discount Retail Chain Aldi Spain (German family owned) has avoided the waste of more than 6,400 tons of perishable products during the last year thanks to the application of a 30% discount on certain items with a best before date or an upcoming expiration date. With this measure, more than 3,620 tons of fresh meat and fish, about 1,130 tons of dairy products, more than 670 tons of fresh fruits and vegetables and about 910 tons of refrigerated food, among others, have been used from April 2022 to March 2023. In this way, Aldi significantly reduces the volume of surplus products on its shelves and promotes the use of food with early shelf life. The discounter carries out other initiatives that contribute to the reduction of food waste such as the development of improvements in logistics processes, the redesign of packaging to extend the shelf life of the product and the optimization of orders at points of sale, which aims to reduce waste with a daily inventory of products adapted to demand and consumer needs. Read more: https://www.revistainforetail.com/noticiadet/aldi-evita-el-desperdicio-de-6400-toneladas-de-alimentos/6d8628224a72cab39e096509c0b613c8 #smartdiscount #aldi #spain #waste #ricoh #food #fresh #drc #discount #retail #consulting #discountretail #discountretailconsulting #retailconsulting

  • USA: Private Label sales rise 11.3% to hit new record high

    Sales of private-label products hit a record high in 2022, rising 11.3% to a total value of $228.6 billion, according to IRI Unify sales data, published in PLMA’s just-released 2023 Private Label Report. According to the report, store brands grew at nearly twice the rate of national brands, which were up 6.1% in dollar sales terms. A 'Booming' Industry “The store brands business is booming,” commented PLMA President Peggy Davies. “Last year’s record sales and double-digit growth reflect the strong consumer demand for store brands. Shoppers are filling their baskets with great-tasting, innovative and high-quality store brand foods, beverages, non-foods, household goods and many other categories.” According to PLMA, the inflationary situation prompted more shoppers to 'try, buy, like and remain loyal' to store brands, appreciating the value and quality of said products. The private-label industry has responded in kind with increased innovation in areas such as health and wellness, sustainability, convenience, indulgence and more, PLMA added. Private brand unit sales slipped 1% in 2022, however they outperformed national brand unit sales, which fell by 4.1%. Growth In Private-Label Products Of the 17 departments tracked by IRI, 16 showed growth for private-label products, IRI said. According to PLMA, the outlook for 2023 looks promising for private-label products, as shoppers continue to migrate to store brands, driven by a strong quality-price ratio. “When it comes to quality, value, taste and performance, store brands can’t be beat,” Davies added. Source: PLMA, IRI

  • USA: Aldi ranks #9 within American top 10 supermarket retail chains, ... and growing

    The grocery market in the United States is one of the biggest in the world, with annual sales of more than $800 billion last year alone. The past year saw food prices rise at levels not seen since the 1980s, with an 11% increase in the price of a typical basket of goods. As we head into the second half of the year, inflation levels appear to be tapering off somewhat, meaning that food prices are expected to grow more slowly this year, at around 6.5%, according to US Department of Agriculture. At the same time, shoppers are increasingly hungry for value, with a recent study noting the increasing share of discount retailers and dollar stores. Here's an overview of the top ten supermarket retail chains in the United States, according to their most recently-available full-year turnover. 1. Walmart Turnover: $611.3 billion (2022)* Walmart is the largest supermarket chain in the United States, and indeed the world, with a *global turnover of $611.3 billion (€556.45 billion) in 2022. The group operates more than 10,500 stores globally, while in the US its banners include Walmart, Walmart Supercenter, and Sam's Club. Its US sales stood at around $393 billion in 2021. 2. Costco Turnover: $162.6 billion (estimated – 2022) Costco is a membership-based warehouse club that operates some 838 stores worldwide, of which 578 are based in the United States. The group reported global revenue of $222.7 billion (€202.7 billion) last year, up from $192 billion the previous year. In its annual report, Costco said that 27% of its net sales were generated from its international operations (including Canada), meaning that the remainder, for the US, equates to approximately $162.6 billion. 3. Kroger Turnover: $148.3 billion (2022) Reporting sales of $148.3 billion (€135 billion) last year, Kroger operates more than 2.800 stores under a variety of banners, including Kroger, Ralphs, and Fred Meyer. The company is also one of the largest employers in the United States, with over 500,000 employees. 4. Target Turnover: $109 billion (2022) Target saw its total revenue grow by $3 billion last year to $109 billion, and has added an additional $30 billion to its revenues since 2019. Although Target is primarily known for its department store operations, the company also operates comprehensive grocery operations, with a total of 1.,948 stores across the US as of 2021. According to the company, 75% of the US population lives within 10 miles of a Target store. 5. Albertsons Turnover: $77.6 billion (2022) Based in Boise, Idaho, Albertsons reported turnover of $77.6 billion (€70.6 billion) in 2022, a year in which same-store sales rose by 6.9%. Albertsons operates more than 2,200 stores across the United States under various banners such as Safeway, Vons, and Jewel-Osco. Albertsons is currently in merger discussion talks with Kroger, which is likely to require store divestures, with Amazon seen as a potential suitor for any offloaded outlets. 6. Ahold Delhaize Turnover: $57.9 billion (2022) Based in the Netherlands, Ahold Delhaize is the parent company of several retail chains in the United States, including Food Lion, Giant Food, and Stop & Shop, which collectively operate over 2,000 stores. Ahold Delhaize reported sales of €87 billion in 2022, of which the United States accounted for €55.2 billion ($57.96 billion), seeing comparable sales up 6.8% year-on-year. 7. Publix Turnover: $54.5 billion (2022) Publix is a Florida-based supermarket chain that operates more than 1,200 stores across the southeastern United States, specifically Florida, Georgia, Alabama, South Carolina, North Carolina, Tennessee and Virginia. The group, which was founded in 1930, reported turnover of $54.5 billion in its 2022 financial year, a 13.6% increase on the previous year, it said. 8. H-E-B Turnover: $38.9 billion (2022) H-E-B is a Texas-based supermarket chain that operates more than 400 stores. Based in San Antonio, the group employs some 145,000 people. According to Forbes, H-E-B reported a turnover of $38.9 billion (€35.4 billion) in its most recent fiscal year. 9. Aldi Turnover: $37 billion (estimated – 2021) Discounter Aldi has had a presence in the United States since 1976, and reported an estimated turnover of $37 billion (€33.67 billion) in 2021, according to Statista. The Batavia, Illinois-based firm boasts more than 2,000 stores across 36 states. 10. 7-Eleven Turnover: $23.8 billion (estimated - 2021) Convenience store giant 7-Eleven reported a turnover of $23.84 billion (€21.66 billion) in the United States in 2021, according to Statista data. The group operates more than 12,600 stores across the country. Source: ESM

  • UK: Lidl trials electronic shelf labels as Aldi rolls them out nationwide

    Lidl is trialling electronic shelf labels to reduce the burden of manually changing prices in stores, as Aldi rolls out the technology nationwide. ESLs have been introduced in about 30 Lidl branches, with a date to be confirmed for a wider rollout. Lidl said it improved efficiency, allowing staff to focus on other tasks. It is also more environmentally-friendly thanks to the paper saved, according to the discounter. The ESLs were seen this week in Lidl’s Tooting store in London on everyday own-label lines including frozen peas and tomato passata. Lidl’s standard tier own-label 500g passata was cut in price from 49p to 45p, one of the signs highlighted, putting it at the same price as Aldi’s standard tier own-label 500g passata on that day (25 April). Aldi has been trialling electronic shelf labels in a number of stores since 2021. The discounter said they were now gradually being rolled out to all stores. Tesco and Sainsbury’s have previously trialled ESLs but do not currently have them in stores. Morrisons has them in a small number of stores, including its two newest branches, in Chelmsford, Essex, and Great Park in Newcastle. Asda has ben trialling ESLs since 2020. Source: The Grocer

  • Italy: Todis exceeds €1 bn. in sales, opens 23 new stores in 2022

    Italian franchise Discount Retail Chain Todis, owned by the Pac2000A Conad cooperative, exceeded the €1 billion sales milestone in 2022, seeing turnover up 12% compared to 2021. Over the past five years (2018 to 2022), sales at the business grew cumulatively by 37%, while the number of stores rose 21%. The retailer's nationwide market share was constant at 4.1%, with Todis ranking among the top three in some of the 10 regions where it is present. During 2022, Todis opened 23 new stores and has plans to open 32 more this year, investing around €40 million between new stores and renovated stores. The discounter operates four store formats: Todis Rione, launched last year and to date adopted only in Rome (smaller than 200 square metres); Sotto Casa (300 - 400 square metres); La Prossimità (400 - 600 square metres); and Attrazione (800 - 1,000 square metres). Private Label The Todis private label offering, which accounts for 75% of its sales, was expanded and revised during 2022 and now counts over 3,000 SKUs. Besides introducing an intermediate price range between premium and mainstream, Todis has also increased shelf segmentation, focusing on three strategic assets: quality-price ratio, freshness and regionality of products. Projects in the pipeline for 2023 include the implementation of a more capillary and 'efficient' e-commerce management model, the launch of a new app, and a programme for improving certain features of private label products to make them more transparent for consumers. Todis operates 285 franchise stores across Central-South Italy, of which 70% are proximity format. Read more: Todis Exceeds €1bn In Sales, Opens 23 New Stores In 2022 | ESM Magazine #smartdiscount #franchise #todis #expansion #growth #sales #revenues #assortment #drc #discount #retail #consulting #discountretail #discountretailconsulting #retailconsulting #italy #privatelabel #ownbrands

  • USA: Aldi reveals big US growth plans

    Discount Retail Chain Aldi USA (German family owned) is the fastest-growing grocer and will have 2,400 locations by end of 2023 Following a banner 2022, Aldi has revealed plans to open 120 new stores across the United States throughout 2023. The discount retailer says customers are actively asking for more Aldi locations, and the expansion is also part of a larger omni channel push that will help make grocery shopping as convenient and enjoyable as possible. Aldi already opened 35 new stores in the first quarter of its fiscal year, including locations in the previously unserved communities of Glendale, Ariz., and El Cajon, Calif. Other new store openings will span the continental United States, including new markets in the Louisiana cities of Baton Rouge and New Orleans. “While inflation is undoubtedly driving unprecedented demand for affordable groceries, we know that once customers experience the Aldi difference, they keep shopping with us, even when the economy improves,” said Jason Hart, CEO of Aldi U.S. “Our growth is led by our customers, and they continue to want more Aldi locations coast-to-coast.” The Southeast is a big focus for the retailer, which opened its 26th regional headquarters and distribution center in Loxley, Ala., in February. The 564,000-square-foot facility is equipped to service stores across Louisiana, Alabama, Mississippi and the Florida Panhandle. In total, the 100 stores that will be supported by the Loxley facility represent an opportunity to reach more than 8 million customers. In 2022, Aldi opened and remodeled 139 stores, gained approximately 9.4 million new customers and saw double-digit growth year over year. A report from Placer.ai shows that Aldi saw some of the greatest gains in foot traffic during the fourth quarter of that year – an increase of 6.8% YoY and 30.2% Yo3Y. The company is on track to have more than 2,400 total stores nationwide by the end of this year. Aldi is one of America’s fastest-growing retailers, serving millions of customers across the country each month. With about 2,200 stores in 38 states, Batavia, Ill.-based Aldi U.S. employs 45,000-plus associates and is No. 24 on The PG 100, Progressive Grocer’s 2022 list of the top food and consumables retailers in North America. Read more: ALDI Reveals Big U.S. Growth Plans | Progressive Grocer #smartdiscount #aldi #usa #expansion #growth #stores #network #fastest #growth #drc #discount #retail #consulting #discountretail #discountretailconsulting #retailconsulting

  • Poland: Woolworth will enter Poland this year

    Discount Variety Retail Chain Woolworth bets on the Blix Group. The first Woolworth store will be opened in Poland in May this year, while a campaign promoting this brand among users of the Blix application is already underway. Shoppers can add a new retail chain to their favorites to receive notifications about the appearance of its leaflets as early as possible. More than 8,000 assortment SKU in Woolworth stores "We have over 8,000 good quality products at low prices for local consumers. And from the very beginning we want to distribute our offers to Polish customers in a targeted way. That is why it is very important for us to cooperate with the market leader in the field of digital offer communication, which is the Blix Group. This company is No. 1 in Poland both in terms of reach and number of active users", comments Ruben Schmitz, Head of Marketing Department at Woolworth. Woolworth's cooperation with the Blix Group will consist in the publication and promotion of the chain's advertising leaflets, both regular and dedicated to one specific location in which the new store will open. The opening campaigns will be accompanied by sending push notifications to users of the Blix application, inviting them to familiarize themselves with the special offer. "We are excited that Woolworth has chosen us as its main distribution channel for promotional leaflets in Poland. This was determined by the high market position of our services. Another important advantage was the quality of the presented e-publications. It was also important that electronic newsletters are currently the most important way to reach Polish customers. In addition to ecological and economic aspects, it is an extremely convenient communication channel for the consumer, and at the same time fast for Woolworth", says Krzysztof Łuczak, PhD, Head of Retail at the Blix Group. Woolworth has no paper flyers In 2022, in Germany, Woolworth switched from its brochure communication to purely digital leaflets. As Ruben Schmitz assures, the new types of content have an exceptionally high reading time and click-through rate compared to the corresponding market. "In difficult times for retail around the world, including Germany, Woolworth has proven that well-managed stores can be successful. Now, direct cooperation will enable it to reach a wide range of customers with the newsletter. Thus, it will ensure an excellent introduction of the new brand and its commercial offer to our market", adds Dr. Łuczak. Woolworth, a brand originating in the United States, has been offering a wide range of products available at low prices for over 140 years. As the current German company, it started in 2010 with 158 department stores and now has more than 590 stores, mainly in city centers, retail parks, shopping centers and detached locations. "We are not only a local supplier of everyday items, but also ideas for a cozy home. Our assortment includes, m.in clothing for the whole family, footwear, bags, suitcases, pet and DIY products, stationery and toys. That's a total of 8,400 articles. About 4,000 of them cost less than 3 euros. Every day, a total of 89 trucks are loaded and unloaded by 300 stores. They will soon come to Poland", sums up Ruben Schmitz from the Woolworth chain. Read more: https://www.dlahandlu.pl/nonfood/jakie-beda-ceny-w-woolworth-siec-zdradza-swoja-polityke,118488.html #smartdiscount #woolworth #poland #expansion #growth #stores #dc #assortment #drc #discount #retail #consulting #discountretail #discountretailconsulting #retailconsulting

  • Belgium: Supermarkets are increasingly focusing on it: "Up to 60% cheaper"

    Discount Retail Chain Lidl Belgium & Luxembourg attracts customer by showing ways to save on your groceries. Then it is definitely worth taking a look at own brands or private labels. Comparisons show that these brands are up to 60 percent cheaper than A-brands, according to Lidl. Lidl lowers the prices of more than 250 private labels. "We see that high inflation and rising food prices brought strong growth in sales of our own brands," says Hendrik Van Wilderode, Director of Marketing and Purchasing Lidl Belgium and Luxembourg. "The highest quality for the lowest price is in our DNA and private labels are our strength. That is why we are lowering our prices of our fixed range as soon as possible to always meet this promise." "Never before have so many price comparisons been carried out in recent years and each time the conclusion is: own brands are up to 60% cheaper. With this permanent price reduction, we are reinforcing this once again." This statement by Van Wilderode once again highlights the advantages of private labels and the reason why supermarkets are increasingly focusing on their own brands. Save on groceries in the supermarket Consumers can save a lot on their groceries with private labels, while still getting good quality. As a result, the choice for private labels is becoming increasingly attractive to customers. In short, own brands or private labels are a smart choice for consumers who want to save on their groceries. Supermarkets, such as Lidl, are cleverly responding to this by continuously developing their own brands and lowering prices, as Van Wilderode indicates. Read more: Supermarkets are increasingly focusing on it: "Up to 60% cheaper" | Editor24 (redactie24.be) #smartdiscount #lidl #belgium #luxembourg #privatelabels #savings #ownbrands #growth #supermarkets #drc #discount #retail #consulting #discountretail #discountretailconsulting #retailconsulting

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