Discount frozen food Retail Chain 𝗜𝗰𝗲𝗹𝗮𝗻𝗱 (RMB 40B annual turnover) has signed for its first full-capability East China flagship "Iceland Shopping Park" in Wuxi Liangxi, set to launch in Q3 2026. The project core is a 𝟯-𝗶𝗻-𝟭 𝘀𝗺𝗮𝗿𝘁 𝗿𝗲𝘁𝗮𝗶𝗹 𝗺𝗼𝗱𝗲𝗹 (𝗴𝗹𝗼𝗯𝗮𝗹 𝘀𝘂𝗽𝗽𝗹𝘆 𝗰𝗵𝗮𝗶𝗻 + 𝗠𝗖𝗡 𝗹𝗶𝘃𝗲 𝘀𝘁𝗿𝗲𝗮𝗺𝗶𝗻𝗴 + 𝗔𝗜 𝗲𝗺𝗽𝗼𝘄𝗲𝗿𝗺𝗲𝗻𝘁), competing with Sam's, ALDI and Hema. It integrates 200+ global/local brands (Chinese/Wuxi time-honored

Discount Retail Chain Viva, part of Landmark Group, launched its initial two VIVA stores on 18.01.2026 in Riyadh, making Saudi Arabia the third GCC country, following the UAE and Oman, where we have a presence. The discount retail chain expanded into Riyadh, aiming to become a key tenant at Al Saedan's new Oro Square development, providing affordable groceries, fresh produce, and baked goods similar to its UAE stores. ​𝗩𝗜𝗩𝗔 — the value-driven grocery retail brand under 𝗟