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Poland: Lidl is taking the next step in the process of automating shopping
Discount Retail Chain Lidl Polska is introducing a new functionality to the application that will allow you to scan products yourself....
Nov 4, 20242 min read


UK: Lidl makes big changes to store layouts and adds self-checkouts
Discount Retail Chain Lidl UK has made s ome changes in its store layout, such as the additional space for fruit & veg, appear aligned...
Nov 4, 20242 min read


Netherlands: Lidl ventures into hybrid meat products and introduces pea-minced meat mix
Discount Retail Chain Lidl ventures into hybrid meat products and introduces pea-minced meat mix. The minced meat mix consists of 60%...
Oct 10, 20242 min read


Poland: Lidl runs on Biedronka's fuel
Discount Retail Chain Lidl Poland has started to use the marketing tool that Biedronka had previously used for many months. Such an...
Oct 10, 20242 min read


Germany: Lidl introduces upcycled shopping baskets
Discount Retail Chain Lidl Netherlands is introducing new sustainable shopping baskets in all Lidl stores. The baskets are made of...
Oct 10, 20243 min read


USA: Lidl to relaunch its brand in the US
Discount Retail Chain Lidl USA plans to launch a marketing campaign aimed at boosting the chain’s name recognition with shoppers on this...
Oct 10, 20243 min read


Italy: Discounter market share will grow
Discount Retail Chain Lidl Italy CEO, Massimiliano Silvestri, believes discount stores are poised to expand their market share in the...
Oct 7, 20242 min read


China: Chinese retailers exploring discount in Europe
The recent visit of a second group of 17 prominent Chinese retailers and FMCG manufacturers to the Netherlands and Germany provided a...
Oct 4, 20242 min read


Germany: Schwarz Group's attack on Aldi's price leadership
Discount Retail Chain Lidl Germany and Kaufland Germany are advertising their new price reduction of sugar. The new price per kilo is...
Sep 27, 20243 min read


Germany: How Lidl & Co urge its customers to use the app with free items and instant discounts
Discount Retail Chain Lidl also seems to have recognized the superpower of free items: In September, users of the Lidl Plus app will have...
Sep 14, 20244 min read


Portugal: Lidl in first place "in the practice of good prices and special offers"
Discount Retail Chain Lidl Portugal was considered a benchmark retail brand in price perception by consumers, "reinforcing its commitment...
Sep 14, 20242 min read


UK: Most influential women in the UK world of discounting
Discount Retail Chain Aldi UK finally broke the long-held dominance of the ‘big four’ supermarkets. Much as Aldi might argue its...
Aug 24, 20244 min read


Belgium: Lidl rolls out ambitious non-food strategy
Discount Retail Chain Lidl wants to significantly increase the share of its higher margin non-food in & out category with a share of 7%...
Aug 22, 20241 min read


Germany: Lidl and Aldi let themselves be shown off by competitor Action
Discount Retail Chain Aldi and Lidl have rested on their laurels for too long. They are now in danger of losing touch with important...
Aug 16, 20243 min read


Germany: Lidl produces its own shopping baskets
Schwarz Services will produce shopping baskets for Lidl and Kaufland stores will largely consist of recycled plastic (recyclate), which...
Aug 13, 20241 min read


Poland: Lidl opens its first private label Parkside DIY store
Discount Retail Chain Lidl Poland has decided to expand its already diversified offer by venturing into a sector with great potential:...
Aug 9, 20242 min read


Lithuania: Lidl fights to regain price leadership
Discount Retail Chain Lidl Lithuania is struggling to regain momentum. Last year, the Schwarz discounter posted the lowest revenue growth...
Aug 2, 20243 min read


Germany: Lidl beats Lancôme
Discount Retail Chain Lidl Germany steps up direct price and quality comparisons. Now also in the cosmetics category. 'Lidl beats...
Aug 2, 20241 min read
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