Updated: Aug 31
Discount Retail Chain Aldi (Aldi Süd, Aldi Nord), German family owned, made it into the Kantar Brandz 'Top most valuable brands worldwide' for the first time this year. On the 98th place, the discounter increases its brand value by 20% to US$ 21.3 billion. Congratulations to the newcomer in the ranking!
See here for more: https://www.youtube.com/watch?v=7e5ULGB16Mw