• Discount Retail Consulting GmbH

Germany: KiK sales increase to $ 2.4 billion in 2019

Discount Non-food Retail Chain KiK (owned by the Tengelmann Group) was able to further increase its sales in 2019 clearly surpasses all the target marks set and exceeded the sales mark of $ 2 billion. The decisive factor for this was the successful international expansion e.g. in Poland, Italy and Romania as well as the implementation of sustainable cost efficiency programs. The total number of stores increased by 185 to 3,881 stores, including 2,646 in Germany. In its home market, the sales development was a reflection of the developments on the overall market, which was characterized by the increase in online trade and lower frequencies in the city centers. After the difficult past year for the entire textile industry, KiK achieved a clearly positive result in 2019 and clearly exceeded the goals set.


KiK stands for 'Kunde ist König' translated this means 'customer is king', the discount basic textile supplier was founded in 1994. KiK Textilien und Non-Food GmbH offers women, men, children and baby clothing in good quality at a comparable price . In addition to clothing, the range also includes gifts, toys, beauty products, accessories and home textiles. With more than 26,000 employees and over 3,800 branches in Germany, Austria, the Czech Republic, Slovenia, Hungary, Slovakia, Croatia, Poland, the Netherlands, Italy, Romania and Bulgaria. KiK is among the top ten in the German textile trade and has been offering its customers the option of ordering online at www.kik.de. since 2013.


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