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Research: Lidl own-private label brand ice cream beats Cornetto in public vote

Cornettos have been frozen out in taste tests, with Lidl (owned by the German Schwarz Group) ice creams voted the best instead. All but one supermarket “own private label brand” cone pipped Wall’s classic in a taste test.

Lidl’s Bon Gelati ice creams (from Schwarz's Group own ice production factory) came out on top for flavour, aroma and texture, with a pack of six working out at just 24p per cone – 9p cheaper than Cornetto.

Most tasters found the cones had the perfect balance of sweetness and creaminess, plus the right level of strawberry sauce.

  1. Lidl ice creams have come top in a taste test (Image: Lidl)

  2. Morrisons’ ice creams took second place while Asda came in third.

  3. Iceland had the cheapest cones, at 17p – although the sizes varied.

Taste testers from Which? found Wall’s Cornetto, a decades-old favourite made famous by the “Just one Cornetto” ads, had a good texture but was too sweet and not creamy enough.

Natalie Hitchins, head of home products and services at Which?, said: “Own private label branded products can hold their own against more famous names. “Opting for supermarket own-label groceries is a great way to save money.”

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