Germany: BrewDog and Aldi brew private label Hop Fiction beer



- May 2
- 2 min
Belgium: Supermarkets are increasingly focusing on it: "Up to 60% cheaper"

- Apr 26
- 2 min
Germany: Aldi Süd launches its first own apple variety

- Apr 25
- 2 min
UK: Iceland foods launch new savings across its frozen mean ranges

- Nov 1, 2022
- 3 min
Research: Small and mid-sized FMCG brands heading for ‘price war’ with private labels


- Oct 31, 2022
- 2 min
UK: Lidl to trial on-shelf smart refills to help customers save money

- Oct 27, 2022
- 1 min
Research: discounter Aldi Private Label brands are as expensive as that of supermarket Albert Heijn

- Oct 25, 2022
- 1 min
Austria: Hofer launches a new own brand

- Oct 5, 2022
- 1 min
Netherlands: In years Aldi, Lidl and private label brands were not as popular as it is now

- Sep 30, 2022
- 1 min
UK: Iceland updates packaging with energy-saving instructions

- Sep 18, 2022
- 2 min
USA: Kroger Private Brand Sale up more than 10% last year

- Sep 5, 2022
- 2 min
Germany: Edeka provides a new logo for his discount brand 'Gut & Gunstig'

- Jun 26, 2022
- 1 min
Research: Lidl own-private label brand ice cream beats Cornetto in public vote


- Jun 22, 2022
- 2 min
Research: Private label grows stronger

- Jun 22, 2022
- 2 min
Research: Britons switch to own private Label and value ranges to fight inflation

- May 29, 2022
- 2 min
Research: Private Label brand innovation needs to come to the fore

- May 4, 2022
- 2 min
Research: High inflation is hitting consumers, reaching for own private label brands

- Apr 9, 2022
- 3 min
USA: Trader Joe's is opening up new stores in these areas