Russia: Magnit takes over discounter Blizkiy in Far East
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Russia: Magnit takes over discounter Blizkiy in Far East

Largest retailer of Russia, Magnit (owned by SC Tander and listed at the Moscow Exchange), closed an agreement with the largest retailer in the Far East, Samberi Group, to acquire a 33.01% stake with an option to buy out the remaining shares within five years. The Samberi Group also owns discount chain Blizkiy.


The transaction will be implemented after obtaining the appropriate approval from the Federal Antimonopoly Service (FAS Russia) and fulfilling a number of other conditions agreed by the parties. The transaction is expected to close in the summer of 2024.


Samberi will continue to develop under its own brands and under the management of the current management team. Representatives of Magnit will be involved in the strategic management of Samberi's business. Magnit expects that the transaction will allow for synergies in the field of procurement conditions, as well as the integration of best practices and technologies to improve the offer to customers, further evolve store formats and increase market share.


The acquisition of Samberi will expand the geography of Magnit's business to all federal districts of Russia. The total number of regions of presence will be 71 regions. As a result of the transaction, Magnit's total sales area will exceed 10 million square meters, and the company will become the first retailer to reach this mark in domestic retail.


"The purchase of Samberi will allow Magnit to gain access to the promising market of the Far East and immediately take a leading position here, and the partnership with the founders of the company will ensure harmonious cooperation without disrupting the current architecture of the business, which is optimally configured for local consumers. In turn, thanks to the implementation of synergies in the field of procurement, access to technologies and expertise of Magnit, Samberi will be able to increase the competitiveness of its offer for customers and receive a new impetus for development," said Andrey Bodrov, Director for Investment, Strategy and Business Development of the Magnit retail chain.


Samberi is the largest retailer in the Far East in terms of the number of stores and revenue. The Samberi Group of Companies includes 291 stores, including 31 Samberi hypermarkets, 42 Samberi and Samberi Express supermarkets, as well as 82 Raz Dva minimarkets and 136 Blizkiy discounters. The total sales area is 211 thousand sq. m. Retail outlets are represented in more than 50 settlements of the Primorsky Territory, the Khabarovsk Territory, the Jewish Autonomous Region and the Amur Region. The retailer operates three distribution centers in Khabarovsk, one in Vladivostok and a cross-docking warehouse in Blagoveshchensk.


The banners of the Samberi Group employ about 10,300 people.


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