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USA: Aldi brings Low Prices to Midtown Manhattan with latest NYC store
Discount Retail Chain Aldi USA is making an aggressive, high-stakes branding play in the heart of New York City, taking a page straight out of the expansion playbook Trader Joe’s used two decades ago. With its grand opening on June 19, 2026, at 311 W. 42nd St. (situated on the ground floor of The Ellery residential building in Midtown Manhattan), the hard discounter is planting its flag in one of the most expensive real estate markets in the world. This launch marks Aldi’s
Jun 163 min read


USA: Aldi Taps Into 'Blind Box' Trend With Free Grocery Giveaways
Discount Retail Chain Aldi USA is offering 'blind boxes' in four themes: snack, protein, fiber, and mystery. Aldi is tapping into blind box culture with a limited-time promotion that will allow shoppers to claim one of four product-themed boxes to be released daily via a special website. From June 22 through June 25, a new Aldi Blind Box will be released at 12 p.m. Eastern time, which can be claimed by visiting Aldiblindbox.com. Winning boxes, which are free, will be shipped
Jun 162 min read


Research: Poland FMCG Market a serious discount retail export destination
Poland's FMCG market grew in value by PLN 14.5 billion last year. That figure has circulated widely in trade media, prompting more than a few international suppliers to take a serious look at Poland as an export destination. But place a second number next to it: over the same period, actual FMCG sales volumes fell by 1.8%. The logic becomes clear immediately. Value growth was driven by inflation and promotional price competition — not by consumers buying more. Real purchasing
Jun 127 min read


Spain: Germany's Aldi and Lidl strengthen their commitment to the Basque Country and exceed 50 supermarkets
Discount Retail Chain Lidl and Aldi have not stopped growing since opening Lidl's first store in Gernika in 1994. Lidl's currently has a network of more than 30 stores strategically distributed across the Basque map and employs more than 1,000 people, including store staff, regional management, and logistics platforms. Specifically, Lidl's commitment to the Basque Country materialized four years ago with its logistics platform. It is the brand's second-largest logistics hub i
Jun 96 min read


USA: Save A Lot now has a Fresh Cut Meat campaign
Discount Retail Chain Save A Lot announced the launch of its new Fresh Cut Meat campaign, spotlighting the retailer’s commitment to providing customers with fresh, quality meat cut in store at affordable prices. The campaign is anchored in a commercial that extends across social, in-store and other digital channels. It’s designed to highlight a key point of difference from other national grocery stores, which is that Save A Lot cuts meat fresh in-store. This differentiator al
Jun 42 min read


Germany: Lidl’s Latest "It-Piece" is a Trolley Bag
Discount Retail Chain Lidl Germany has teamed up with avant-garde designer Nik Bentel to develop a handbag inspired by a standard shopping cart. Here is what the branded fashion accessory looks like and how you can get your hands on one. It’s no secret that Lidl has a knack for fashion; their limited collections have thrilled younger audiences in the recent past. One of the discounter's last fashion ventures was the 2024 "Croissant Bag," inspired by Lidl's butter croissant, w
Feb 202 min read


Germany: Aldi is allowed to sell coffee at a loss
Discount Retail Chain Aldi Süd has emerged victorious in a lawsuit initiated by the coffee roaster Tchibo. The judges found no issue with selling coffee below production costs. For the Hamburg-based company, this ruling signals a concerning trend for the entire industry. Once again, Tchibo faced a legal setback against Aldi Süd regarding allegedly low coffee prices. According to a spokeswoman, the 6th Cartel Senate of the Düsseldorf Higher Regional Court dismissed the appeal
Feb 103 min read


Netherlands: Lidl overhauls Discount Strategy, scraps Multi-Buy Deals
Discount Retail Chain Lidl Netherlands is discontinuing bulk discounts and 'buy one get one free' promotions on food products. The supermarket chain highlighted that these offers often obscure the true price of items, adding that it is asserting its commitment to providing transparent pricing for every product to all customers. By removing these incentives, Lidl aims to make the actual cost per product clear, ensuring customers know exactly what they are paying without percei
Jan 292 min read


Europe: LIDL launches new PARKSIDE campaign with Arnold Schwarzenegger and Ralf Moeller
Discount Retail Chain Lidl brings Arnold Schwarzenegger back in the spotlight for PARKSIDE, the DIY private label brand exclusively from...
Aug 28, 20252 min read


Bolivia: Tiendas 3B celebrates its second anniversary
Discount Retail Chain 3B Stores Bolivia celebrates its 2nd anniversary with its MEGA SAVINGS PROMO: The entire store and all stores on...
Jul 27, 20252 min read


Germany: Lidl rolls-out new non-food in&out category lines
Discount Retail Chain Lidl Germany recently introduced the new non-food product worlds. Lidl in Germany has always tested new concepts...
Feb 16, 20251 min read


USA: Lidl to relaunch its brand in the US
Discount Retail Chain Lidl USA plans to launch a marketing campaign aimed at boosting the chain’s name recognition with shoppers on this...
Oct 10, 20243 min read


UK: Shoppers are going wild for Aldi’s new clothing range dubbed ‘Aldidas’
Discount Retail Chain Aldi UK (German family owned) has sent social media into a frenzy by releasing their latest Adidas-inspired...
Mar 30, 20232 min read


Turkey: ŞOK Marketler offers special products for the month of Ramadan
Discount Retail Chain ŞOK Marketler offers special supply boxes and gift cards to its customers for the month of Ramadan, which strongly...
Mar 24, 20232 min read
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