Private label sales continued to set record numbers and outpace national brand sales in 2025, according to research from the Private Label Manufacturers Association (PLMA) and market research firm Circana. Dollar sales for private label products increased 3.3% to an all-time high of $282.8 billion over the 52-week period ended on Dec. 28, 2025. Comparatively, national brand sales grew 1.2% during the same timeframe. Unit sales among private label brands additionally grew 0.6%

Numerator, a consumer data and technology firm, has unveiled its 'Brands to Watch for 2026', spotlighting the fastest-growing CPG and private-label brands. Protein emerged as a key factor among both the rapidly expanding and well-established brands. This year's list of fastest-growing brands underscores the increasing demand for protein. Two protein bar brands, Built Bar and Barebells, secured spots in the top 10, along with four healthier alternatives to traditional favorite

Private-label retail sales in the United States reached a record $282.8 billion across all outlets in 2025, an increase of more than $9 billion from 2024, according to the Private Label Manufacturers Association, citing recently released Circana Unify+ data. “Private-label growth reflects a shift in consumer priorities, as retailer-owned brands increasingly compete — and win — on value, quality, health and sustainability, not just price," said Peggy Davies, president of PLMA

Discount Retail Chain ARD Discount, the brand owned by Ergon S.p.A., returned for the sixth consecutive year to Marca, the international private label exhibition in Bologna to present its 2025 results, future projects and new branded products. Marco Sgarioto, CEO of Ergon, underlines the importance of 2 025 for the brand and the value of participation in the two days of the Marca: "2025 was a year of important development for ARD Discount. Among the most significant results,

Discount Retail Chain ALDI is globally known for affordable groceries, its personal care line, specifically its private label brands like Lacura, is currently exploding on social media. In China, ALDI has recently sparked a "shopping craze" by offering high-end ingredients at "absurdly" low prices. Can a $7 product really replace a $600 luxury brand? ALDI China recently launched its Caviar Luxury Collection, marketed as "the first caviar essence of your life." Price Point: It

Discount Retail Chain Save A Lot's customers can expect to begin seeing changes across several product categories immediately with all 113 affected products scheduled for updates by the end of 2027. Save A Lot announced that it will remove seven artificial dyes from its own private-label products. Customers can expect to begin seeing changes across several product categories immediately, the grocer said, with all 113 affected products scheduled for updates by the end of 2027.

"The Grocer soon going to publish our next trade report (for Q3). We’re just looking at the data for the first couple of months of that. And from what we can see so far, we’re still seeing that persistent increase to the UK.” The top five product categories include fish, poultry, vegetables, confectionery and prepared foods. And some of the biggest increases are soft drinks, spirits, protein concentrates, animal fats and oils. So, why is it happening? What signs are there tha

Discount Retail Chain Netto Marken-Discount, owned by EDEKA, is once again Central Germany's most popular discounter for the 9th time in a row. Netto Marken-Discount remains the first choice for customers in Central Germany: In the current Central German Brand Study, the food retailer was voted the most popular discounter in Thuringia, Saxony and Saxony-Anhalt for the ninth time in a row and thus once again successfully prevailed against competitors. The study, which is condu

Discount Retail Chain Hema NB learns Alibaba to anchor its discount retail push. In the first half of this year, Hema NB generated revenue of about RMB 8 billion (USD 1.1 billion), marking double-digit growth from the same period last year. The discounter now operates nearly 300 stores, doubling its footprint in six months, with most clustered in central and suburban areas of major cities in eastern China. Hema declined to comment on the figures. Earlier, the company introduc

New NielsenIQ data for PLMA’s 2025 International Private Label Market Report 𝗤𝟯 𝘂𝗽𝗱𝗮𝘁𝗲 shows steady growth for private label across Europe. Private label share across 17 tracked countries has risen to 38.7 %, +0.28 % up vs. the same period last year. 12 of the 17 markets increased their private label share 12 markets now exceed 30% private label share 8 markets exceed 40%, with Switzerland leading more than 52.3% Top-growing markets: Spain (+1.1) | Austria (+0.7) | Ne

Discount Retail Chain Lidl USA opened its first store in the United States, less than a decade ago, bringing its European grocery acumen and a focus on private label to this side of the Atlantic Ocean. Since the doors opened at the grocer’s initial locations in North Carolina and Virginia in 2017, the ride has been a bumpy one at times and included a management change in 2023 when  Joel Rampoldt was named CEO and officially took over in September of that year. Now, more than

Discount Retail Chain Aldi USA is undertaking a major US product rebrand by stamping its name on all private label products, reducing the number of own private label brands from approximately 90 to 26, and introducing the namesake "The Aldi Brand" for some products. This initiative, launched in late September in response to customer feedback, aims to make Aldi's private label quality more recognizable and visible to shoppers. “The new look and feel of our products is the next

Discount Retail Consulting Management joined forces with the procurement team of Ottno China at #Anuga 2025 to evaluate potential partnerships with A-brand and private label food manufacturers for one of China’s fastest-growing discount retail concepts, headquartered in Chengdu. Founded in 2021, #Ottno has rapidly expanded to 300 value-for-money discount stores across Sichuan and Chongqing province, offering an assortment of 800 SKUs from international and local brands, compl

Discount Retail Consulting Management was also invited by China Ants Alliance (CAA), after visiting various manufacturers and trading platform companies ( see also our reports on small commodity production city Yiwu  and food production city Luohe  and Aldi China store Shanghai ). CAA is a voluntary retail buying alliance of over 100 regional retail chains operating in 29 provinces across China, jointly operating 9,000 stores with a total annual turnover of about RMB 100 bill

Discount Retail Consulting (DRC) was also present in the media in China as a journalist followed us on our discount food and non-food private label trip to Shanghai, Yiwu, Luohe, Zhengzhou and Hangzhou. Read more: Weixin Official Accounts Platform #smartdiscount #weixin #trip #china #fmcg #nonfood #privatelabel #pl #drc #discount #retail #consulting #discountretail #discountretailconsulting #retailconsulting #google #yiwu #luohe #shanghai #aldi

Discount Retail Consulting Management naturally needed to visit during its business development trip (see also our reports on small commodity production city Yiwu and food production city Luohe ) some Aldi China store locations in Shanghai. The discount retail trend has also gained traction in China. Recently, various discount concepts have been launched and implemented by local Chinese retailers and e-commerce companies. Meanwhile, Aldi, the pioneer of global discount retai

Discount Retail Consulting's management recently undertook a business development trip to China, including a visit to Yiwu, located about 1,000 km southwest of Shanghai. Yiwu is home to over 75,000 company booths spread across six expansive multi-level buildings, offering 2.1 million commodities that encompass nearly every conceivable type of small commodity. They provide every non-food category, catering to businesses with the most competitive prices! From clothing, home app

All groceries have become more expensive in the past three and a half years. The shelf prices of A-brand products rose slightly more than...