top of page
Search

China: The Gateway to China’s Retail Transformation, 2026 Zhengzhou New Retail Expo supported by DRC

Updated: Apr 16

The 2026 Longshang and Qiyang Zhengzhou Expos, held for the first time this year, serve as the leading venue for retail transformation, connecting global manufacturers and buyers throughout the entire value chain.


Scheduled for May 8th–10th in Zhengzhou, known as China's food production capital, the event will host 800 exhibitors and anticipates 60,000 visitors, establishing itself as the ultimate center for private label brands and modern retail strategy.


Strategic Insights: DRC Discount Retail Consulting

This year’s event features strategic participation and specialized dialogue led by DRC Discount Retail Consulting. As a leading international expert in the discount and private label sectors, DRC’s insights focus on:

  • Macro-Economic Integration: 

    Analyzing the critical role of discount retail and private brands in driving domestic consumption growth and "dual circulation" strategies.

  • Supply Chain Resilience: 

    Expert guidance on optimizing lean retail supply chains to ensure sustainable, high-efficiency economic development.

  • Innovation Policies: 

    Strategic reviews on how digital transformation and private-label evolution can drive business model innovation across the mainland retail landscape.


The Zhengzhou retail exhibition offers:

  • Global Sourcing Hub: 

    A one-stop selection of high-quality brand owners and manufacturers from both domestic and international markets.

  • Targeted Procurement Matching: 

    Tools designed to help retailers find pre-qualified suppliers for FMCG, household goods, and personal care.

  • Sector-Specific Zones for:

    • Private Label Products: 

      Innovative "store-brand" solutions for modern supermarkets.

    • Geographical Indication (GI) Products: 

      Highlighting regional specialties and authentic local brands.

    • Supply Chain Services: 

      Solutions for packaging, logistics, and digital retail management.

  • Trend & Insight Center: 

    Access to the "Self-Owned Brand Supply Chain Conference," featuring deep-dive sessions with retail giants and authoritative experts.

  • Study Tour Coordination: 

    Opportunities for close-up visits to industry benchmarks like Pangdonglai and Mixuebingcheng to learn advanced management practices.


Collaborative Power

The expo is co-hosted by Longshang.com & Supermarket Weekly, the Henan Chain Operation Association, and Qiyang International Exhibition Group. Through deep cooperation with the Henan Fast Moving Consumer Goods Industry Association and the Henan Intellectual Property Protection Association, we ensure a platform that is comprehensive, forward-looking, and effective for long-term business growth.


See here for the official digital platform en.privatelabel-expo.com 



Comments

bottom of page