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Germany: Lidl owner invests 11 billion in its own data center
Discount Retail Chain Lidl's owner, Schwarz, through its IT and digital division, Digits, this week took the first step towards a billionaire investment to build its own data center. According to the announcement, the company will invest 11 billion euros to build a state-of-the-art infrastructure in Lubbenau, in Bradenburg. This will be one of the most advanced centres of its kind in Europe. The first phase of the "Schwarz Digits Data Center", consisting of three modules, is
5 hours ago2 min read


Germany: Schwarz Group and Google sign partnership to jointly deliver sovereign, secure workplace productivity solutions
Discount Retail Chain Lidl's parent company the Schwarz Group announced plans for a long-term partnership with Google. The strategic partnership will cover major dimensions for secure and sovereign digital transformation, including best-in-class collaboration and productivity solutions and advanced cyber security offerings in Germany and Europe. “For future viability in the digital age, it is essential to find partners who are truly willing to shape digitization together,” sa
1 day ago3 min read


USA: Lidl US CEO: Private brands are life and death for us
Discount Retail Chain Lidl USA opened its first store in the United States, less than a decade ago, bringing its European grocery acumen and a focus on private label to this side of the Atlantic Ocean. Since the doors opened at the grocer’s initial locations in North Carolina and Virginia in 2017, the ride has been a bumpy one at times and included a management change in 2023 when Joel Rampoldt was named CEO and officially took over in September of that year. Now, more than
5 days ago3 min read


Germany: This is how the low-cost retailer Action is overrunning the retail trade
Discount Variety Retail Chain Action is expanding at a rapid pace in Germany. Internal documents show ambitious profit targets and how Action became a money-printing machine for the investor 3i. Action now operates 3190 stores in 14 European countries. The non-food discounter is expanding at a rapid pace. Year after year, Action increased its turnover to almost 14 billion euros (2024), conquering new countries again and again, most recently Switzerland, Romania and Portugal.
5 days ago7 min read


France: Lidl buys 19 Auchan stores
Discount Retail Chain Lidl France buys 19 Auchan stores. The French Competition Authority has just validated Lidl's acquisition of 19 Auchan stores. The German discounter had therefore positioned itself to buy the Auchan stores. To confirm this acquisition, it was necessary to wait for the validation of the transaction by the Competition Authority. It was indeed required to ensure that these store acquisitions did not reduce price competition and local consumer choice. The
Nov 152 min read


USA: Discount retail still has a long way to go conquering the USA
Discount Retail Chain Aldi USA may be grabbing headlines, but retailers like Grocery Outlet and Lidl are still struggling to capitalize on a macroeconomic environment that’s very favorable for them. Consumers are beyond tired of paying stubbornly high prices for everyday essentials and are willing to shop around at various retailers to find the right deals. The turmoil surrounding the government shutdown and the SNAP program could end up pushing millions of shoppers to trade
Nov 152 min read


Germany: Lidl's profitability grows internationally
Discount Retail Chain Lidl strengthened its profitability despite slowing sales growth. The discounter's international operations increased the net margin to 2.4% and achieved a record net profit of €2.3 billion in the 2024/2025 financial year. The increase in gross margin and the reduction in debt offset the pressure caused by higher labour and financing costs. Central and South-Eastern Europe became Lidl's most profitable region, generating almost half of the total profit.
Nov 154 min read


China: Discounts drive demand on JD, with active customers reaching 700 million
Discount Retail Online Retailer JD.com topped quarterly revenue estimates on Thursday, as the e-commerce giant benefited from steady consumer spending thanks to government subsidies and lower prices. JD.com saw growth in both user base and customer shopping frequency in the July-September quarter, CEO Sandy Xu told analysts on a results call, adding annual active customers hit 700 million in October. As China’s top home appliances retailer, JD.com has benefited from govern
Nov 152 min read


Poland: Discounters have 43% market share in Poland
Discount Retail Chain are strengthening their position and already control 43 percent of the retail market in Poland. What can slow down their further expansion? What are the prospects for supermarkets, hypermarkets and small formats? These questions are answered by Szymon Mordasiewicz, Managing Director at YouGov Poland. Is there a place for a real supermarket in Poland today, one with a wide gastronomic offer and ready meals? Szymon Mordasiewicz, Managing Director at YouGov
Nov 154 min read


Hungary: Lidl launches its first mobile stores
Discount Retail Chain Lidl Hungary wants to reach customers from small towns and rural areas. The chain is increasingly setting up full-fledged retail outlets in such locations, but now it is launching a new initiative: stores on four wheels that will reach places where residents are many kilometers away from the nearest supermarkets. The project has just started in Hungary, and if it proves successful, it will most likely be transplanted to other countries. During one of my
Nov 153 min read


Netherlands: Sales growth Action across Europe continues
Discount Variety Retail Chain Action, the non-food discounter, continued to deliver growth across Europe in the third quarter of 2025, despite softening consumer sentiment in Europe. Nine-month net sales grew to €11.2 billion, up 17.4% from 2024. Like-for-like sales growth was 6.3%, primarily driven by customer growth. Action stores once more delivered strong customer growth with an especially strong performance in Italy and Spain. Action’s summer season assortment, from picn
Nov 133 min read


Bolivia: Tiendas 3B wins two Effie Awards for transforming the way people shop in Bolivia
Discount Retail Chain Tiendas 3B Bolivia was awarded two Effie Bolivia 2025 awards in the categories David vs. Goliath and Retail, for its contribution to the transformation of national retail and its commitment to real savings. Recognized worldwide as the "Oscars of marketing and effective communication", the Effie Awards reward ideas that achieve real results. Obtaining two awards in such competitive categories, and with just two years of operation in the country, represent
Nov 122 min read


Romania: Action continues to open stores
Discount Variety Retail Chain Action, the international discount retailer for non-food products, continues to expand on the Romanian market. Action opens its fourth store, in Bragadiru. The inhabitants of Bragadiru and its surroundings can benefit from the Action formula: 14 different categories, with a selection of 6,000 good quality and increasingly sustainable products, from toys and DIY items, to home, gardening and food products, all at the lowest price. Action introduce
Nov 122 min read


Poland: ALDI Poland is getting closer to 400 stores
Discount Retail Chain ALDI Poland continues its expansion in our country. Successive development is one of the strategic goals that ALDI Polska has been consistently pursuing for years. Thanks to this, the ceiling of 400 stores nationwide will be exceeded this year. In October alone, 9 new store locations appeared in Poland. "We will continue this strategy in 2026. We have already planned several dozen new stores. Each new opening is a reason for joy and pride, and soon we ar
Nov 122 min read


UK: Lidl rolling out big change in stores and to cut time at the checkout
Discount Retail Chain Lidl UK has recently added a self-scanning feature to its loyalty app and it could help cut customers time at the checkout. The update means shoppers can use their app to scan items with their phone before paying at a checkout. This feature was being tested out in a “friends and family” trial in four stores earlier this year, ahead of an expected rollout next year. Lidl has filed a trademark in Europe and the UK for “Lidl & Go” for digital payment and s
Nov 122 min read


Thailand: Mr. DIY Thailand to raise USD 173 mio from public offering
Discount Variety Retail Chain MR. D.I.Y. Holding (Thailand) Public Company Limited (MRDIYT), Thailand’s leading home improvement and lifestyle retailer, is set to launch its Initial Public Offering (IPO) to raise up to THB 5.6 billion (approximately USD 173 million). This offering marks the largest IPO by Market Capitalisation on the Stock Exchange of Thailand (SET) in the last three years. The fundraising effort has secured strong backing from notable domestic and internatio
Nov 122 min read


USA: Aldi US trims its own brands, prints name on all private label packaging
Discount Retail Chain Aldi USA is undertaking a major US product rebrand by stamping its name on all private label products, reducing the number of own private label brands from approximately 90 to 26, and introducing the namesake "The Aldi Brand" for some products. This initiative, launched in late September in response to customer feedback, aims to make Aldi's private label quality more recognizable and visible to shoppers. “The new look and feel of our products is the next
Nov 122 min read


Belgium: DRC's pioneering Value-Driven Strategies in Emerging Markets
Discount Retail Consulting had the chance to share their insights on international discount retail in the esteemed RSEF magazine. The Red Sea, a crucial global waterway, connects Europe, Africa, and Asia. Extending from the Suez Canal in the north to the Bab el-Mandeb Strait in the south, it serves as a vital artery for international trade and is a region abundant in cultural heritage, natural resources, and untapped economic opportunities also for discount retail. As the Eur
Nov 71 min read
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