China: DRC speaks on China's largest retail buying alliance event in Zhengzhou

Discount Retail Consulting (DRC) was invited as international experts to a high-profile CAA event with 500+ attendees. The member event is organised annually by the China Ants Alliance (CAA), a major retail buying alliance based in Zhengzhou, China. The 2025 National Private Brand Conference combined with the China Ants Alliance (CAA) Annual Meeting in Zhengzhou (December 15-16, 2025) was a massive success, with more than 3,000 retailers and suppliers visiting this annual event.

DRC invited focusing on discount retail's rapid growth in China, success factors, and private label strategies. CAA has grown impressively (over 100 Chinese retail members companies now, massive combined turnover), and events like this underscore why discount models are booming amid shifting consumer habits.

With over 500 retailers and suppliers in attendance and simultaneous Chinese translation the DRC presentation, it was a great platform to highlight the strong growth potential of discount formats in China too.

CAA has grown substantially over the years (from dozens of members in the late 2010s to over 100 by recent reports), focusing on private brands, supply chain collaboration, and value-driven retail, which ties perfectly into the topics you covered.

The invitation and discount retail presentation is a testament to DRC's expertise in global discount retail. If you'd like to share more details, photos, or discuss trends in China's discount sector, I'm all ears! Wow, these photos capture an incredible event!