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Belgium: Aldi concretizes plans for Sunday opening
Discount Retail Chain Aldi also wants to open its Belgian stores on Sunday morning: the retailer has explained its plans to the unions. Formal consultations on the conditions have yet to start. On a voluntary basis The fact that Aldi is considering opening its stores on Sundays from now on became known in April: then that message caused great unrest and even a strike wave in the Belgian stores. The unions were dissatisfied with the way the news came out. This week, the discou
2 hours ago2 min read


China: Changzhou's Rising Supermarket Star: Third Store Opening — Is the Hard Discount Model Really That Popular?
Discount Retail Chain ALDI China's third Changzhou store officially opened on May 30th at the Tianyu Shopping Plaza in Xinbei District — marking ALDI's first location in that district. Together with the previously opened first store at Zhonglou Wuyue Plaza and the second store at Qingfenghui which opened on May 1st, ALDI has rolled out three stores in Changzhou in less than a year. With additional locations at Wujin Maoye Tiandi, Kai'er LOMO Plaza, Liyang Jineagle, and the ne
1 day ago4 min read


Germany: Two discounters Crowned Germany’s Favorite Brands for 2026
Discount Retail Chain Aldi Nord and Lidl Crowned Germany’s Favorite Brands for 2026. Navigating everyday consumer choices — from grabbing dinner ingredients to choosing a bank or furnishing a home — can be overwhelming due to a saturated market. To help consumers find their bearings, the Cologne-based consulting firm ServiceValue conducted its annual comprehensive study to identify the brands Germans trust and prefer the most. The massive survey analyzed over 292,000 customer
1 day ago2 min read


USA: Aldi's refreshed packaging designs hitting stores
Discount Retail Chain Aldi USA's new packaging design is now rolling into stores. Eight months after announcing a major overhaul of its branding and product packaging designs, Aldi is “making great progress” in its multiyear packaging refresh, Kristy Reitz, the grocer’s director of brand and design, told Store Brands. To date, Reitz said Aldi has finalized and shared about 60% of new product artwork with its product suppliers. She added that the results in stores are meeting
May 152 min read


UK: Aldi's bold OOH keeps Prices Low without the Faff of Loyalty Scheme
Discount Retail Chain Aldi UK's latest campaign goes after supermarket loyalty schemes to remind shoppers that low prices should be enjoyed by everyone. Not just those with a loyalty app or card. The creatives from McCann Manchester shows shoppers that with Aldi you don’t need to sign up to a complicated loyalty scheme to access low prices because, unlike their competitors, Aldi doesn’t have a loyalty scheme. There are no points, cards, or faff when you want to do your big sh
May 12 min read


Germany: More customers are choosing ALDI for daily shopping
Discount Retail Chain ALDI Nord continues to see significant growth as a rising number of consumers across Europe opt for the discounter’s model. This expansion highlights a persistent demand for reliable quality paired with low prices, particularly amid economic volatility. According to the company, this growth trajectory provides tangible benefits for daily consumers, stable prospects for its workforce, and reliability for its business partners. 2025 Performance Overview AL
Apr 292 min read


Germany: Aldi clears out its assortment
Discount Retail Chain Aldi Süd is undergoing a significant strategic reorganization in Germany, involving a rigorous "clearing out" of its product assortment to return to its core discount roots. This move is part of a broader cost-cutting initiative aimed at streamlining operations and reducing complexity. The Strategy: A Return to "Hard Discount" Roots After years of expanding its range to include more fresh items, regional specialties, and premium national brands, Aldi Süd
Apr 272 min read


Germany: ALDI again receives top marks from Stiftung Warentest and ÖKO-TEST
Discount Retail Chain ALDI own private label brands are convincing in key everyday categories - even in direct comparison with well-known brand products show the latest results from independent German consumer organisations Stiftung Warentest and ÖKO-TEST in April 2026. For customers, this means: good quality, reliable test results, and a low price. ALDI remains true to its promise to always offer high quality at the lowest possible price - so everyone can rely on the basic s
Apr 272 min read


USA: The "ALDI" Revolution - From Store Brand to Global Power Brand
Discount Retail Chain ALDI USA has just announced its largest packaging refresh to date, marking a historic shift in its global strategy. The lines between "retailer" and "brand" are officially blurring. While many retailers hide behind dozens of "phantom" private labels, ALDI is doing the opposite: It is putting its own name front and center. ALDI US: The Bold "Namesake" Move In the US, ALDI is launching its first-ever namesake brand. The "ALDI" Stamp: Thousands of products
Apr 242 min read


USA: ALDI Bans 44 Artificial Ingredients From Its Own Private Label Products
Discount Retail Chain ALDI U.S. is sharpening its edge in private label as the category continues to soar in popularity. The discount grocer has announced it is expanding its ingredient standards by removing an additional 44 ingredients from its own food, vitamin and supplement products, including select artificial preservatives, colours, flavours and sweeteners. More than a decade ago, ALDI removed 13 ingredients and became one of the first national grocers to remove certif
Apr 243 min read


China: ALDI China is shifting into high gear
Discount Retail Chain ALDI China is hitting the "accelerator." From infrastructure upgrades to major retail milestones, the discounter is solidifying its footprint in the Chinese market through a three-pronged strategy: supply chain efficiency, store expansion, and localized product innovation. Strategic Expansion & Milestones ALDI recently hit several key growth markers that underscore its commitment to the region: Logistics Infrastructure: In February, the launch of the Wux
Apr 202 min read


Netherlands: Aldi is now the fastest growing supermarket in the Netherlands
Discount Retail Chain Aldi Netherlands is now suddenly the fastest growing supermarket in the Netherlands. Renovated stores, a wider range of products and a smart response to low consumer confidence are at the basis. But whether this is the beginning of a real comeback, experts do not yet dare to say. The champagne – from Aldi's private label brand Veuve Durand, of course – will have opened at Aldi. Aldi is suddenly the fastest growing supermarket in the Netherlands, accordin
Apr 195 min read


China: DRC's The Grocer Interview - German Drugstore Müller stops expansion plans in China
It could have been the most spectacular entry of a German retailer into #China in years. As the company confirmed upon inquiry, the drugstore chain Müller had explored expanding into China with its own physical stores. The first branch was slated to open in Shanghai in the fourth quarter, with up to 500 locations envisioned. However, the retailer has now pulled back. "For the current phase, Müller has decided to focus its expansion efforts on Europe, particularly on the newl
Apr 151 min read


USA: Aldi's New Format Set To Rollout Across The U.S. and Outside
Discount Retail Chain Aldi USA is quietly implementing a comprehensive redesign in the U.S., using its American operations as a testing ground for a new global store format. This initiative, in collaboration with Australian-based Landini & Associates, represents the culmination of a 14-year partnership aimed at modernizing Aldi's physical retail presence while maintaining the operational simplicity crucial to its low-price strategy. The redesign signifies a significant shift
Apr 153 min read


China: The Gateway to China’s Retail Transformation, 2026 Zhengzhou New Retail Expo supported by DRC
The 2026 Longshang and Qiyang Zhengzhou Expos, held for the first time this year, serve as the leading venue for retail transformation, connecting global manufacturers and buyers throughout the entire value chain. Scheduled for May 8th–10th in Zhengzhou, known as China's food production capital, the event will host 800 exhibitors and anticipates 60,000 visitors, establishing itself as the ultimate center for private label brands and modern retail strategy. Strategic Insights:
Apr 152 min read


China: DRC's Interview - 折扣店是个漫长赛道,开到500家门店才有可能整体盈利
DRC折扣零售咨询公司合伙人马克·胡珀曼斯(MarcHouppermans,以下简称马克)曾经在全球知名折扣店品牌Aldi任职13年,一度做到Aldi荷兰董事总经理的职位,全面负责Aldi在荷兰的门店扩张、供应链建设与自有品牌开发。近年来,他又以咨询顾问的身份参与了多个中国折扣店项目。 眼下,折扣店在中国已经形成燎原之势:盒马旗下超盒算NB门店数超过了400家;奥乐齐已有100余家门店,并且宣布要今年开出至少50家门店;而快乐猴、京东折扣超市两家互联网平台旗下的折扣店项目也加快开店速度。 在这样的背景下,《第三只眼看零售》专访了这位折扣业态的老兵,请他以“过来人”身份对中国折扣店发展进行复盘。 在马克看来,折扣店是一个漫长的赛道,需要开到500家门店才能实现整体盈利。“奥乐齐在澳大利亚和美国市场都是门店数到了500家以后才开始盈利的,在中国也会是这样一个趋势”,马克表示。 他认为,折扣店代表企业Aldi在欧洲是定位全客层消费的,但在中国,更多的中产阶层到奥乐齐消费,而中低收入群体通常在农贸市场购物。折扣店要得到中国全客层消费者的接纳,预计还需要1
Apr 159 min read


Research: The 2026 Retail Blitz: Five-Way Battle for China’s Quality-Price Era
In 2026, the Chinese retail market has moved past the simple "supermarket vs. online" debate. It is now a high-stakes clash between five distinct discount retail business models. While these giants are expanding rapidly, they remain regionally focused, carving out "fortresses" in specific urban clusters across China. The Five-Way Strategic Clash (2026) The battle for the Chinese wallet is now split into five "tracks," each defined by a different logic of efficiency, branding,
Apr 53 min read


China: Aldi’s Acceleration vs. Local Innovation
As of March 2026, the Chinese retail market has hit a critical inflection point. While traditional hypermarkets contract, a new "Quality-Price Ratio" era has emerged, defined by Aldi's aggressive "hard discount" blitz and local retailers’ tech-driven defense. 1. The Aldi "Slam on the Accelerator" After taking nearly seven years to reach its 100th store in China, Aldi has suddenly pivoted to a high-speed growth phase. The 2026 Goal: Aldi plans to add over 50 new stores within
Apr 53 min read
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