Germany: Schwarz Production integrates Göber Group

Discount Retail Chain Lidl's and Kaufland's mother company the German Schwarz Group integrate from October the Göbber Group, a traditional manufacturer of jams, honey and fruit fillings for baked goods.

With the acquisition, Schwarz Produktion is relying on valuable knowledge and ensuring the supply of private label goods for Lidl and Kaufland. This will strengthen the ecosystem of our retail group and integrate our value chain even more closely. This is how we increase resilience and sovereignty. 

This strategic vertical integration step is closely linked to social responsibility: With this growth, Schwarz Produktion not only ensures the continuous food supply of the retail divisions, but also the long-term stability and continuity at the Eystrup site in Lower Saxony. 

The integration recently started with a welcome event where Göbber's experienced factory team came together to get to know Schwarz Produktion. The focus was on open communication and the approach of combining Göbber's proven strengths and expertise with the extensive resources, stability and network of Schwarz Produktion. Founded in 1888, Göbber employs around 350 people and produces annual sales of 70,000 tonnes of fruit spreads and honey.

For Schwarz Produktion, the site in Eystrup will be the second in Lower Saxony. Since 2001, the MEG Löningen beverage plant has been located in Löningen, which produces soft drinks and mineral water for the trading companies Lidl in Germany and Kaufland and employs around 270 people. 

With the new plant in Eystrup, Schwarz Produktion is using Göbber's tradition and experience to strengthen the resilience of the value chain and secure supply for the future. 

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